The word "boss" had come to mean something hip, new, exciting and the top of its class. KHJ General Manager Ken DeVaney originated the phrase. The new sound would come to be known as "Boss Radio". Two California radio programming pioneers, Bill Drake and Gene Chenault, modified the Top 40 formula to include a smaller number of records, heavier rotation of the biggest hits, very short jingles and less talk. Disc jockeys were talkative and the jingles were often a full minute in length. Stations played from 40 to 75 current records each week. The audience ratings were dominated by KFWB, KRLA, KABC and KMPC, and KHJ lagged far behind the other stations.īlock programming gave way to Top 40 radio during the 1950s. In the early 1960s the format was adult contemporary music. In the 1940s and 1950s, KHJ broadcast a mix of drama, mystery, soap operas, news, and music, both live and recorded. corporation that produced movies, television and radio programming over its own stations. KHJ, one of the first radio stations in Los Angeles, had gone on the air in 1922 and in later years was owned by RKO, a major U.S. "Boss Radio" format is most closely associated with KHJ in Los Angeles, at 930 kHz AM. Although developed earlier at other stations, the U.S.
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